Dana Corporation President Discusses 3 Keys to Supplier Success at Automotive News World Congress

    DETROIT, Jan. 12 /PRNewswire/ -- Increasing capital efficiency, growing
modular system capabilities, and garnering employee input will be critical to
the success of tomorrow's global vehicular suppliers, Dana Corporation
President and Chief Operating Officer Joseph M. Magliochetti told an audience
of automotive industry leaders today.
    Magliochetti spoke as part of a supplier panel addressing the topic "The
Suppliers' Role in the Plant of the Future," at the 1998 Automotive News World
Congress held in Detroit.
    Regarding his first key to success, Magliochetti said there will be a
necessity for a more efficient use of capital (both fixed and working capital)
as the industry grows production capacity worldwide.
   "Original equipment manufacturers and suppliers need to find a way to come
closer together in order to ensure that we're meeting the expectations of our
customers and our shareholders," he said.  "We simply can't continue to add
capacity to serve every market niche around the world.  We've got to do it in
a more intelligent way to ensure that we're making the optimum use of our
collective capacities."
    Magliochetti's second key focused on the necessity for suppliers to take a
more active role in modular assemblies.  "As suppliers move toward becoming
systems integrators, I believe we will minimize unnecessary capital
expenditures, create greater economies of scale, and ultimately provide
greater value for our customers," he said.
    For his third key to supplier success, Magliochetti touched on
collaboration and idea generation among employees.  Both are concepts Dana has
focused on through its renowned ideas program.
    Dana's program has an objective of generating two ideas per person, per
month, with 80 percent implementation and 80 percent participation among Dana
people.  As part of the program, Dana people contribute nearly one million
ideas annually.
    "In the end, our goal is to enable those who truly know and understand a
particular component to optimize the manufacturing process and truly improve
performance," Magliochetti said.  "Our people have been a tremendous resource
in contributing ideas on how to improve performance."
    Dana Corporation is a global leader in the engineering, manufacture, and
distribution of products and systems for the automotive, heavy truck, off-
highway, engine, and industrial markets.  It also operates a leasing services
business, Dana Commercial Credit.   Founded in 1904 and based in Toledo, Ohio,
Dana operates facilities in 30 countries and employs more than 50,000 people.
The Internet address for Dana's home page is www.dana.com.

SOURCE  Dana Corporation

CONTACT: Gary Corrigan of Dana, 419-535-4835

WEBSITE:   http: //www.dana.com